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Passion For Helping Businesses Grow

Our Story

Whether your business needs to make the transition into the digital world or you’re simply looking to enhance your online presence, the web can be an intimidating prospect. At FX Web Studio our aim is to turn that intimidation into excitement, by demonstrating just how incredible an opportunity the internet represents for your business.

We are FX Web Studio

We’re not just any website design company. We’re a fully-serviced web solutions provider and we’re passionate about creating website solutions that will help grow your business! We have the experience to help you get more customers and the expertise to make the most of the Internet.

We started our business in 2003 by Andrew and Jessica Micallef. Over the years, we have gained a deep understanding of the Australian consumer, the Australian market, and what Australian business operators need in a web solutions provider. That Australian focus continues to this day from our offices in Castle Hill, NSW.

With specialised skill in web design, website development, search engine optimisation and social media marketing, we offer a full spectrum of web solutions that will enable your business to thrive in this competitive market.

We are established.

We are established.

Since our founding in 2003, we have seen so many web design companies come and go. During that time, we have worked with many businesses across Sydney. With our specialist team, we have built a strong client base with a reputation as the number one choice for website design and Internet marketing.

We are experienced.

We are experienced.

With over 15 years of experience, we have the knowledge and expertise to really take advantage of the Internet. We create web solutions that will attract new customers and generate new sales leads. We have worked with many businesses across Sydney and developed a specialisation for trades and related industries.

We are Australian.

We are Australian.

From our offices in Castle Hill, our specialist team works diligently to create the perfect website solution for you. We do everything completely in-house. Unlike many of our competitors, we don’t outsource any of our work. This gives us the distinct advantage of ensuring the quality of our work and that it will meet the expectations of the Australian market.

We are passionate.

We are passionate.

Helping other businesses grow isn’t just a job to us – it’s our purpose and passion. We can honestly say that we love what we do, and we get deep satisfaction from seeing a client’s business grow. We’re often as excited by seeing our clients succeed as they themselves are, and we believe our enduring success is testament to this passion.

Our Team

Jessica Micallef

Internet Marketing View Details
Jessica Micallef

Jessica Micallef Internet Marketing

Jessica is the face of FX Web Studio and she’s been behind all operations since day dot. With skills in web development & design, photoshop, marketing and teaching, Jess has 14 years of experience in the web sector. Having worked within various businesses, she’s helped each of them grow their client bases and thrive in their respective industries. Originally in web development, then moving onto marketing, to now being involved in project management, she really is a multi-talent. Highly ardent about helping others and giving them a platform for business growth, Jess loves working with clients and developing plans that allow their ventures to succeed. When offline, she enjoys basketball, cooking, photography and learning about and understanding other cultures through travel.

Don’t stop when you are tired, stop when you are done – Unknown.

Andrew Micallef

Internet Marketing View Details
Andrew Micallef

Andrew Micallef Internet Marketing

Andrew specialises in SEO, where he develops strategies that get clients’ websites on to page one of search results. He also works on improving their conversion rates and thereby increasing sale leads. He also has a strong background in business analysis and process development. Having a passion for all things web, Andrew has created an environment that has promoted the perfect mix of hard work, teamwork and enjoyment. His downtime consists of travelling, spending time with family and exploring different cuisines.

Quality is never an accident; it is always the result of high intention, sincere effort, intelligent direction and skilful execution; it represents the wise choice of many alternatives – William A. Foster.

Amelia Belcastro

Social Media Marketing View Details
Amelia Belcastro

Amelia Belcastro Social Media Marketing

Amelia’s roles include working with search engine optimisation, copywriting and social media. She loves to write about all topics given to her and is eager to learn all she can in the industry. In her spare time, Amelia enjoys traveling, listening to music and spending time with her family and friends.

“There are no limits to what you can accomplish, except the limits you place on your own thinking” -Brian Tracy

George Haddad

Search Engine Marketing View Details
George Haddad

George Haddad Search Engine Marketing

George assists with search engine optimisation, blogging, copywriting and tech support. He strives to not only do but understand the different areas of his job roles. He enjoys reading and learning and is a big believer in striving for perfection. In his spare time George enjoys staying active, listening to music and studying different topics.

“It had long since come to my attention that people of accomplishment rarely sat back and let things happen to them. They went out and happened to things.” – Leonardo da Vinci

We are your #1 website solutions provider

We come to you.

We offer an obligation-free consultation in which we get to know your business and speak with you about your online objectives.

We understand your industry.

With over 15 years in working with businesses across Sydney, we specialise in Internet marketing for tradies and related industries.

We take care of everything.

There’s no need for you to be the middleman between web developers, Internet marketers and hosting companies. We can do it all.

We are an Australian company.

Don’t risk your business with an unknown overseas company. We understand your market and we are subject to Australian legislation.

Thank you for your interest in contacting us.

This is a message for companies or individuals offering web design, web development, SEO, SMM, Internet marketing or other web services.

We are not interested.

We do NOT outsource our work to any other company, whether overseas or in Australia. We do ALL of our work IN-HOUSE and we do NOT want to hear from you about your services.

Please note if you decide to ignore this notice and proceed to email us, you are sending us SPAM. According to Google, spam is UNSOLICITED messages sent over the Internet for the purpose of advertising. It is also known as junk mail - and we do NOT appreciate junk mail!

According to the Australian Spam Act 2003, you are NOT permitted to email me without my consent. You can read the fact sheet about spam - issued by the Australian Government. If you proceed to forward your email to us, we will proceed with the following:

  • Lodge an official complaint with the Australian Communications & Media Authority.
  • Report your email address as spam to Gmail, Outlook.com (Hotmail) and Yahoo! Mail.
  • Report your server's IP address to over 100 blacklists.
Email Address

Terms of Use

The use of this website ("Website") is subject to the following terms and conditions ("Terms of Use"). Please read this document carefully before using this Website. The Terms of Use apply to all visits and use of this Website, including the content, information, recommendations, products and/or services provided to you through this Website. For the purpose of the Terms of Use, “FX” refers to FX Web Studio (ABN: 79 119 585 561).

Use of the Website

You may use this Website only as permitted by the Terms of Use and only in a manner consistent with all applicable federal and state laws, rules and regulations, and generally accepted practices or guidelines within the Australian jurisdiction.

Website Content

The Website content is owned and controlled by FX and unless otherwise agreed in writing, all materials on the Website, including text, images, graphics, information, content, illustrations, designs, icons, photographs, video clips, sounds, music, artwork, computer code and other materials are owned, controlled and licensed by FX. We reserve the right, at any time in our sole discretion, to: modify, suspend or discontinue the Website or any service, content, feature and product offered through the Website, without notice.

Privacy Policy

Please refer to our Privacy Policy for information about how we handle your personal data.

Products & Services

In describing and portraying our products on the Website, we attempt to be as accurate as possible. However, we do not warrant that the product descriptions or other content of the Website is accurate, complete, reliable, current or error-free. We reserve the right to correct any errors, inaccuracies or omissions that may relate to product descriptions, pricing and availability from time to time without prior notice.

Return and Exchange

Due to the nature of our product, we cannot offer a return or exchange. It is your responsibility to choose your package carefully.

Payment Methods and Terms

Payment methods accepted on this Website includes Visa and Mastercard debit and credit cards. Credit or debit card payments shall be subject to authorisation from Customer’s credit card issuer and such authorisation must be received by FX prior to order acceptance. Orders are not binding unless payment has been received and order has been accepted.

Prices & Taxes

Prices shown on the Website are in Australian dollars and include Goods and Services Tax (GST). Shipping charges are not included in the product price. Prices shown on the Website including the shopping cart are subject change without prior notice at any time before acceptance of the Customer’s order.

Secure Shopping

When purchasing from the Website, your credit card details are transmitted through a secure server using the industry standard protocol known as Secure Socket Layer (SSL). Your credit card data is not stored by FX after processing. Additionally, by using this Website, you acknowledge and agree that Internet transmissions are never completely private or secure. You understand that any message or information you send to the Website may be read or intercepted by others, even if there is a special notice that particular transmission is encrypted.

Need a quote for your project?

Have a project you’re interested in discussing with us?
Fill in as much or as little information on the form below and we will contact you to discuss some options.

Your Details
Type of project

Select the services that you think you might need, this will help us understand your long-term business goals and objectives.

We beautifully hand-crafted responsive websites. From simple sites to ecommerce stores and custom functionality.

We can give your website a fresh new look by implementing cutting edge web technologies, converting visitors to customers.

Bring quality & quantity visitors to your website, improve rankings for competitive keywords, get found on Google and generating new business.

Bring your brand to life, drive customer engagement and increase sales opportunities. Content creation, curation and profile management.

We develop an effective brand strategy to give you a major edge in your market. From logo, to websites and digital marketing.

Need content written for your website, SEO or marketing campaign. Our copywriters can create content that your audience will love.

Every brand has a story to tell, we can bring yours to life. From professional video to instructional animations - we can do it all from start to finish.

Create the right impression with design that represents your brand and looks incredible. From logos to social media posts, we create to suit your needs.

About the project

These questions are optional and just give us a little more information.